H/News/DSC Extends the Be the Dinosaur Exhibition Again

DSC Extends the Be the Dinosaur Exhibition Again

Be the Dinosaur: Life in the Cretaceous
Dinosaurs have fended off extinction for a second time at the Da Vinci Science Center.

The Center announced today that it has extended its presentation of the popular Be the Dinosaur exhibition through April 6, 2015.

Sponsored at the Da Vinci Science Center in part by ATAS International, Inc., and B. Braun, the Be the Dinosaur exhibition enabled the Center increase its fall 2014 walk-in visitation by more than 53 percent over the previous year and gain a 61 percent walk-in visitation increase in Jan. 2015. Be the Dinosaur is the first Da Vinci Science Center featured exhibit presentation to be extended twice.

Be the Dinosaur: Life in the Cretaceous takes kids inside dinosaurs’ prehistoric world and lets them discover these amazing creatures survived, thrived, and enjoyed life in the wild. The high-tech exhibition features video game technologies that let visitors create and control their own digital dinosaurs through a virtual Earth during the Cretaceous period more than 65 million years ago.

Be the Dinosaur was scheduled originally to appear through Jan. 19, 2015, before the appearance was extended until Feb. 22, 2015. When a change occurred relating to the exhibition’s national touring schedule, the Center seized upon the opportunity to extend its appearance for a second time.

“The opportunity to extend the Be the Dinosaur exhibition for a second time gives an even greater number of visitors a chance to enjoy something that has captured the imaginations of thousands of kids,” said Todd Cox, the Da Vinci Science Center’s Director of Exhibit Experiences. “Virtually every kid has wondered what it was like to be a dinosaur and what dinosaurs did every day, and Be the Dinosaur gives kids an opportunity to discover these answers in a playful and interactive way. This great exhibition provides the type of enjoyable and memorable learning memories that adults look to provide the young people in their lives.”

Be the Dinosaur will not be extended after April 6, 2015, because the Center needs space to host school field trip workshops during the Center’s busy spring season, Cox said.

The Be the Dinosaur exhibition is included with paid Center admission or membership entry. The Center is open for visitors from 10 a.m.-5 p.m. Monday through Saturday and from 12-5 p.m. on Sunday.

Marketing and design support for the Center’s presentation of Be the Dinosaur has been provided by Adams Outdoor Advertising.

The Be the Dinosaur exhibition is part of the Center’s highlighting of planet Earth throughout 2015. Be the Dinosaur will be followed by the featured exhibition National Geographic Presents: Earth Explorers from May 30-Sept. 7, 2015. The National Geographic exhibition will be sponsored at the Da Vinci Science Center in part by ATAS International, Inc., and the Dexter F. and Dorothy H. Baker Foundation.


News Media Contact @DSC: Dennis Zehner, 484.664.1002, Ext. 112
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