The Da Vinci Science Center (DSC) unveiled its new website, logo mark, and slogan – Open for ExSCIting Possibilities – on Saturday during its annual Hall of Fame event.
The new Da Vinci Science Center logo mark blends the Center’s colorful and recognizable Vitruvian Man logo, as inspired by Leonardo’s iconic masterpiece, with a re-styled representation of its brand name.
The slogan features a spelling of “ExSCIting” that illustrates enthusiasm for science. The slogan also emphasizes the fact that the Da Vinci Science Center is open to the public, promotes the economic and social possibilities generated by science, and encourages the mindsets realized by the world’s most transformative innovators, including Center namesake Leonardo da Vinci.
Development of the new Da Vinci Science Center website at davincisciencecenter.org was supported by 401! Creative of Allentown, Pa., and the Pennsylvania Department of Community and Economic Development (DCED).
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